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Privacy Policy

Privacy policy

Email addresses and registration

The email address you provide when you subscribe to Southwest Vacations® email specials will not be shared with any third parties. If you wish to subscribe or unsubscribe from our email list, please click the unsubscribe link in any of our email specials.

Any personal information you provide when you register or customize your website using the my account settings will be utilized for Southwest Vacations marketing purposes only. This information will help us provide the vacations that interest you. The information will not be shared with any third parties.


Cookies are alphanumeric identifiers that we transfer to your computer's hard drive through your web browser. This allows our system to recognize your browser and remember select items such as your preferred origin airport. We do not utilize cookies to save your credit card number. You must type your credit card number in each time you purchase travel with us online.

We also utilize cookies to track the effectiveness of our online marketing. This data is used for promotional and marketing purposes only and the reports we generate do not recognize any information specific to your individual computer. This information allows us to target our marketing dollars to the most effective channels, thus keeping our costs low and our vacation package prices affordable for you.

The "help" portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether.

Policy changes

Southwest Vacations reserves the right to modify its privacy policy at any time in our sole discretion without notice.

Opt-in and opt-out

You may choose to receive vacation information when you create your account. If you decide you no longer wish to receive information from Southwest Vacations, you may opt-out by clicking the unsubscribe link in any of our email specials.